Stormwater Interactive


Stormwater runoff is a large contributor to water pollution and environmental impacts in large cities. Stormwater interactive is a fun online game that teaches people about stormwater best management practices (BMP's). The application provides a drag and drop interface that allows users to install BMP’s to a property and view the runoff impact.

My Roles

  • UX Design
  • Visual Design


Step 1: Persona Development

During the persona evaluation phase, we unconvered two primary users for the Stormwater Interactive game: A residential homeowner interested in getting tax credits, and primary school children learning about environmental impacts in the classroom.

  • Build a gamelike interface for subject matter that’s traditionally not exciting.
  • Make it fun and useful for students and homeowners.
  • When we began the project, our primary focus was on homeowners. Once we discovered the student persona, it gave us energy to make it more fun and interactive.

Step 2: Wireframing

The wireframing stage was a crucial step in identifying the workflow required to learn about stormwater tools. It evolved from a linear flow diagram, to an exploratory interface.

  • Create a workflow that fulfills the needs of a homeowner and a child who wants to play a game and earn badges.
  • Make it fun for kids and adults.
  • The workflow was the same.
  • Everyone can have fun and learn at the same time.
  • We allowed users to skip the quiz and badge component if they just wanted to explore and play a game.

Step 3: Visual Design

The illustrations and UI for this project needed to be friendly, fun, and show just enough detail to learn about stormwater best management practices.

  • Maintain a limited color pallet, while creating detailed illustrations.
  • Provide a sophisticated amount of detail, while maintaining a playful environment.
  • By limiting the number of colors I used in the illustrations, it forced me to design with a better quality of line and detail.

Step 4: Illustration System

The final illustrations were broken down into components that could be used for implementation.

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